Learning Objectives: Participants in this interactive session will be able to 1) identify the critical tools necessary for determining program effectiveness and continuous feedback into programmatic objectives in different types of tobacco control programs aimed at Hispanic/Latino tobacco control; 2) set realistic expectations of what can and should be done in terms of compiling and analyzing data for evaluation purposes of small scale community based programs; and 3) discuss barriers and facilitators to program evaluation in grass roots level community based programs aimed at Hispanic/Latino populations.
Abstract: Strategies for evaluating Hispanic/Latino Tobacco Control Programs Lourdes Baezconde-Garbanati, Cecilia Portugal, Tess Cruz
This session will consist of a presentation and an interactive discussion regarding methodological and practical considerations in evaluating Hispanic/Latino community-based tobacco control programs. It will examine the various components utilized in the evaluation of several grass roots level programs in California. It will provide specific examples and strategies used to evaluate the Hispanic/Latino Tobacco Education Network and its cadre of over 40 mini grantees throughout California working in a variety of topics.
Participants in this interactive session will be able to understand: 1) the critical tools necessary for determining program effectiveness and continuous feedback into programmatic objectives in different types of tobacco control programs aimed at Hispanic/Latino tobacco control; 2) will be able to set realistic expectations of what can and should be done in terms of compiling and analyzing data for evaluation purposes of small scale community based programs; and 3) will be able to discuss barriers and facilitators to program evaluation in grass roots level community based programs aimed at Hispanic/Latino populations.
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