Learning Objectives: Explain steps to take to develop a program that addresses multiple tobacco control topics and implement it in a community public health setting.
Abstract: Limited funding for tobacco control forces health departments to identify efficient and effective programs for reducing tobacco use and secondhand smoke exposure in their communities. In order to have the greatest impact, programs should be research-based and combine intervention methods addressing different aspects of tobacco control. The 'Proud To Be Smoke-Free' Program, a partnership of the Wauwatosa Health Department and the WATCH (Wauwatosa Against Tobacco - Choose Health) Community Coalition, combines the clinical practice tobacco cessation guidelines (5A's counseling) with a smoke-free home pledge program and is offered to clients at every encounter by public health nurses. By implementing this program in the health department, we have the potential of reaching 1,500 residents annually through WIC (Women, Infants and Children Supplemental Nutrition Program), immunization clinics, adult/senior health clinics and home visits. We will share our experience in modifying the clinical guidelines and smoke-free home program to fit our community public health system. We will also share our lessons learned in developing a unique data collection and tracking system which allows the nurses to track each client and provide appropriate follow-up. Program materials and incentive items will be on display for review.
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