Tuesday, 19 November 2002 - 11:00 AM
Hilton San Francisco Mason A&B (90)

PREV-14. Challenges of Planning and Executing Effective, Cost-Efficient, and Dynamic Youth Rallies

Dara Bariola, BS, The Partnership for a Healthy Mississippi, dara.bariola@healthy-miss.org, Nicole A. Boyd, JD, The Partnership for a Healthy Mississippi, d.boyd@netzero.net, Melanie Corley, CHES, The Partnership for a Healthy Mississippi, melanie.corley@healthy-miss.org.

Learning Objectives: Participants will understand and be able to implement the concepts presented for planning and developing the programming for a youth event. They will also be able to identify potential risk management issues and methods for coping with adversity at youth events.

Abstract: The Partnership for a Healthy Mississippi, in its four years of operation, has conducted more than fifteen youth rallies and educational events with a total of over twelve thousand youth in attendance. Each event reaching between 350 and 3,000 students serves as a dynamic catalyst to launch, motivate, and rejuvenate the youth movement of tobacco reduction in Mississippi.

The staff of the Partnership has conducted and managed all these youth events, except one, without relying on expensive event planners and public relation agencies. We have learned that event planning can be successfully created on limited budgets within state or local tobacco control programs. With large or small budgets, the challenges inherent in conducting these events are abundant and the lessons learned by the Partnership are plentiful.

Presenters will discuss three main elements necessary for effective and efficient youth events. They are as follows: 1. A detailed organized plan can lay the groundwork for an outstanding event and presenters will explain the breath and depth of planning that needs to precede any event. 2. Engaging youth and not just entertaining them is critical at events. Presenters will describe how to design the agendas at events that will engage youth beyond the day's event. 3. "If it can go wrong it will" is the rule and not the exception when having youth events. Does your program have "plan b" or even "plan c"? Presenters will illustrate and give examples of effective risk management planning that has prevented potential disasters.


Natl Successful Youth Programming 111302.ppt (1558.0 kb)

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