| Tuesday, 19 November 2002: 11:00 AM-12:30 PM | ||
| MEDI-8. Quit Today! Quitline Implementation Including Intervention for African Americans* | ||
| MEDI-11. From Research to Communication: Effective Messages for Clean Indoor Air Efforts | ||
| MEDI-12. Generating Media Interest in Your Local Tobacco Control Program and Policy Strategies | ||
| MEDI-18. Leveraging the Facts About Tobacco: Insights Into an Effective Campaign* | ||
| MEDI-23. How To Leverage Media at the Local Level* | ||
| MEDI-24. Countering the Direct Marketing of Smokeless Tobacco to Young Adults at Bars, Rodeos, Race Tracks, and More | ||
| MEDI-25. Developing Presentation Skills in Youth Tobacco Advocates | ||
| Tuesday, 19 November 2002: 2:00 PM-3:30 PM | ||
| MEDI-48. Role of Web Sites and Databases in the Day-to-Day Management of a Tobacco Control Program | ||
| MEDI-52. Connecting the Dots: Uncovering Industry Interference | ||
| MEDI-58. Indiana Youth Take Action Against Brown & Williams | ||
| MEDI-62. Utilizing Web-Based Tools To Access Information and Assess Tobacco Industry Strategies | ||
| Tuesday, 19 November 2002: 4:00 PM-5:30 PM | ||
| MEDI-79. Advanced Media Campaigns—Politics Associated With Managing Well-Funded Media Campaigns* | ||
| MEDI-81. Designing Effective Communication Programs: Reaching Hispanic/Latino Audiences | ||
| MEDI-82. Reaching College Women: Collegiate Anti-Smoking Effort (CASE) "Live Free" Campaign* | ||
| Wednesday, 20 November 2002: 8:30 AM-10:00 AM | ||
| MEDI-141. Finding Our Voices: The Need To Become More Outspoken—What's Possible, What's Not | ||
| MEDI-143. Media Campaign Implementation and Evaluation* | ||
| MEDI-138. Designing Effective Counter-Marketing Messages: Effects on Awareness, Receptivity, and Comprehension | ||
| MEDI-139. Getting Your Message Out: Reaching the College-Aged Audience | ||
| Wednesday, 20 November 2002: 10:30 AM-12:00 PM | ||
| MEDI-146. From Research to Communication: Effective Messages for Tobacco Tax Increases | ||
| MEDI-161. Exploring the Phenomenon of Social Smoking—Why Do So Many Young Adults Socially Smoke? | ||
| MEDI-172. Understanding Current Hollywood Politics and Tobacco | ||
| Wednesday, 20 November 2002: 1:30 PM-3:00 PM | ||
| MEDI-179. Maryland: Planning a Statewide Media Campaign* | ||
| MEDI-196. $75,000 or Less—Subcontracting With Boutique Media and PR Firms To Enhance Policy Outcomes | ||
| MEDI-206. Replicable Media Advocay Case Studies | ||
| Wednesday, 20 November 2002: 3:30 PM-5:00 PM | ||
| MEDI-235. Advertising for Successful Quitline Results | ||
| MEDI-237. Working To Create Effective Counter-Marketing Messages* | ||
| Thursday, 21 November 2002: 8:30 AM-10:00 AM | ||
| MEDI-265. Posters | ||
| MEDI-289. Designing and Implementing an Effective Tobacco Counter-Marketing Campaign* | ||
| MEDI-290. Steps Toward Smoke-Free Places | ||
| MEDI-291. Correcting Misperceptions: How To Make Tobacco Use Less Socially Acceptable | ||
| Thursday, 21 November 2002: 10:30 AM-12:00 PM | ||
| MEDI-306. Crisis Communications: What To Say When Things Go Wrong | ||
| MEDI-307. Don't Reinvent the Wheel! Learn How To Identify Effective Materials and When and How to Develop Your Own | ||
| MEDI-327. Power of Integrated Marketing and Public Relations Campaigns | ||
| MEDI-311. National Stories, Local Action: Utilizing New Research and Industry Misdeeds in Media Advocacy Campaigns | ||
| MEDI-312. Knowing What To Look For: Developing and Critiquing an Advertising Campaign* | ||
| Thursday, 21 November 2002: 1:30 PM-3:00 PM | ||
| MEDI-334. Effective Tobacco Education Materials To Support Smoke-Free Policies, Fight Corporate Sponsorship, and More… | ||
| MEDI-335. Reaching Special Populations Using Media and Social Marketing* | ||
| MEDI-357. If You Advertise Cessation... They Will Come | ||
| MEDI-352. Building Your Organization's Brand | ||
Back to The 2002 National Conference on Tobacco or Health
* Presentation files available online