2007 National Conference on Tobacco or Health

Thursday, October 25, 2007 - 1:30 PM
Room 200 F

National Partnership to Help Pregnant Smokers Quit Impact Evaluation

Leah M. Ranney, PhD, University of North Carolina at Chapel Hill, Sheps Center for Health Service Research, Leah_ranney@unc.edu, Lauren DiBiase, MS, dibiase@schsr.unc.edu, Cathy Melvin, MPH PhD, Smokefree Families, Cecil G. Sheps Center, University of North Carolina, cathy_melvin@unc.edu.

Learning Objectives: Describe what can be achieved through a large, national collaboration with shared goals.

Problem/Objective: Launched in May 2002, the National Partnership to Help Pregnant Smokers Quit (National Partnership) is a diverse coalition of over 60 leading philanthropic, health, business and government organizations dedicated to help every pregnant woman in the United States become smoke-free. Five working groups--- healthcare, policy, research, communities and worksites, and state outreach--- of representatives from partner organizations plan and implement system-wide clinical and community-based strategies outlined in the National Partnership Action Plan.

Methods: To disseminate the evidence-based strategies presented in the Action Plan effectively, the National Partnership convened partner organizations, identified common objectives, established working groups in five crucial areas, and developed multiple benchmarks to gauge their progress. Working groups members communicate monthly to develop, implement, and support activities to reach set benchmarks and objectives. Detailed information from teleconferences, emails, and meetings describe how partner organizations pool in-kind resources to provide target audiences with the most current evidence-based interventions.

Results: This presentation will provide updates on the progress and accomplishments of the National Partnership, and specifically how its work has influenced policy, providers, and pregnant smokers. Impact data will demonstrate the activities undertaken by the National Partnership have reached thousands of pregnant smokers, providers, and other stakeholders.

Conclusions: The National Partnership exemplifies what can be achieved through a large, national collaboration with shared goals. Activities discussed in the presentation include the process, the product development, the dissemination efforts, and the challenges and strategies used in meeting the benchmarks established by the National Partnership.



Related Web Page:
www.helppregnantsmokersquit.org