Key Points: This informational and motivational session will begin with an overview of key elements in a strategic plan and how the planning process can set the foundation for successful implementation. Then, through illustrations drawn from actual experience that translate a plan into strategic action, participants will engage in an interactive format that emphasizes the essentials and provides real guidance for strategic results.

Successful program managers and planners know the importance of setting strategic direction for successful tobacco control, but the challenge is in making the plan relevant in day-to-day operations including the commitment and involvement of key stakeholders. Such relevance is evidenced when decisions, resources and actions align with the strategic direction established in the planning process.

Learn how to take one giant step forward into the realm of strategic action!

Learning Objectives: At the end of this session, participants will be able to: 1. List the components of a strategic plan and planning process 2. Identify the means to translate a plan into action 3. See the value of having a plan that results in strategic action

Benefits: A tobacco control Strategic Plan that results in real success. Focused and effective strategies that can be operationalized, resourced and implemented. A Strategic Plan that serves as a clear framework for decision-making and budgeting.