2007 National Conference on Tobacco or Health

Wednesday, October 24, 2007 - 3:30 PM
Room 101 F

Changing Face of Grassroots Advocacy

Ann Wiesner, Grassroots Solutions, ann@grassrootssolutions.com, Carter Headrick, Campaign for Tobacco-Free Kids.org, jjohns@tobaccofreekids.org, Clarissa Garcia, American Heart Association, clarissa.garcia@heart.org.

Learning Objectives: Identify grassroots strategies and tactics that are most effective for different advocacy objectives explore new trends that are influencing how grassroots organizing is being done across the country

Audience: Anyone interested in involving everyday people in their advocacy work.

Key Points: Limited resources, competing demands, and broad geographic scope can be real challenges for effective and strategic grassroots organizing. This panel will discuss both tried-and-true and fresh new approaches to organizing for policy change.

Learning Objectives: To identify grassroots strategies and tactics that are most effective for different advocacy objectives, and explore new trends that are influencing how grassroots organizing is being done across the country.

Benefits: Hear different perspectives on grassroots activities and lessons learned from real grassroots campaigns that can be applied to your grassroots organizing work.